A uniquely contemporary collection, Charu celebrates the profound emotions of
familial ties and affection, blending tradition with modern influences to
envision heirlooms for a new generation.
Charu translates to 'beautiful' - a word that describes both the
exquisitely crafted, eye-catching designs
and Ravi's deep and moving connection with her mother.
CHARU ZERO 3
CHARU ZERO 4
Named for designer Ritika Ravi's mother, Charu the collection take inspiration
the customary Neli ring, a ring that is gifted a south Indian bride by her
family on her wedding day, symbolizing the hope of prosperity for the married
as they embark on their lives together.
Ravi's Charu collection is decidedly inventive, offering a fresh take on these
ceremonial jewels, making everyday an occasion to be celebrated.